Welcome to Cabrand

Cabrand is a leading Mobile Outdoor Advertising Agency in Kolkata. Our speciality lies in Taxi Advertisement, Cab/Mobile Van Advertising & Creative Outdoor Advertising.

Why App-Based Taxi Services Need More Regulations to Abide By

  App-based taxi aggregator services like Uber and Ola have exploded in popularity among urban, smartphone-wielding commuters in India. No wonder, for an average person, the ease of booking a taxi with a few taps or clicks is hard to beat but, lately, taxi aggregators have been hitting the headlines for all the wrong reasons. […]

Top 10 Taxi Advertising Companies in the World

     Taxi Advertisements Companies in the World Taxi advertising is a method of outdoor advertising where the ads are placed on the taxis. Taxi advertisements attracts more attention and ensures the message is conveyed to the people across the city. There is no limit to space which can be used for advertisement, this means […]

6 Notable Taxi Campaigns From Around the World

Taxi advertisements or taxi branding has become a popular form of advertising in the recent years and many brands across the globe have taken advantage of taxi branding. Not only were they able to improve their branding, they were also able to reach out to their targeted audience and engage them in unique ways. Here […]

Popular Taxi Advertising Formats in Different Countries

Competition among businesses is on the rise and the traditional ways of advertising have become saturated. People no more show interest in billboards or banners, no matter how interesting they are. TV adverts can be helpful to spread awareness and the business message, but they are too expensive. So what does one to do reach […]

5 Benefits of Transit Branding Over Static OOH Advertising

There has been a huge shift in the way brands are reaching their targeted audience. Transit ads is the form of advertising that allows brands to place their ads on moving objects– like taxis, buses, trucks, etc. so that they can reach audience of all age groups and economic backgrounds. In simple words, if you […]

New Trends and Innovations in Taxi Advertising

The market share of transit ads in India is set to increase as more and more brands recognize the potential of various forms of transit ads to attract audiences on the go. According to a research by one of the world’s top research and advisory firms, IMARC group, the market share of transit advertisement in […]

The Power of Taxi Advertisements

Whether you own a small or medium sized business, its success depends on the marketing efforts. If you are unable to promote your services or products, the potential customers will remain unaware of what you have in store for them. Indian brands are looking for innovative and creative ways to advertise their services and products […]

Top 3 Indian Cities for Taxi Branding

The average Indian still is dependent on various public transports to travel from one place to the other. The percentage of car ownership of the households remains at 3-13 percent, while that for two wheelers is at 40-50 per cent. This means most people in India predominantly travel in public transports. Buses make up over […]

How Taxi Branding Helps Brand Get Noticed

Calling a cab in the wee hours of morning or while returning back home from a late night party can save you from a lot of trouble. With time, therefore, the need and demand for calling a cab has increased significantly. Advertising agencies all across the globe are making the most out of people’s everyday […]

How To Win at Taxi Branding

It is extremely important to create a marketing and advertisement campaign in order to improve the brand awareness. Advertisers are mostly attracted towards the traditional advertising concepts like TV and newspaper ads, static hoardings, etc. but 95% of such ads are interruptive in nature. Advertisements should be interactive in nature rather than interruptive. So if […]